NVIDIA GeForce Partner Program Impacts Consumer Choice

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While we usually like to focus on all the wonderful and immersive worlds that video cards and their GPUs can open up to us, today we are tackling something a bit different. The GeForce Partner Program, known as GPP in the industry, is a "marketing" program that looks to HardOCP as being an anticompetitive tactic against AMD and Intel.
Kyle Bennett (author/editor): "I think it [GPP] is going to greatly, and negatively, impact consumer choice in the AIB and OEM computer market. Consumer choice is going to be decimated. Looking at the program guidelines, I truly think that is what will happen and is where my concern lies."
Nvidia still pulling shady tactics even though they have a much larger GPU market share than AMD. Talk about greed.

Do you want to know how bad this sounds? Just read this personal note by the author/HardOCP Editor-in-Chief:
This is a big story, but it all goes much further than consumer choice, however it does not matter to me on a personal level beyond that. I am just being my tech journalistic self, which I have to do from time to time. And after the story I wrote about AMD in 2016 on the Intel/AMD deal and the politics attached to that, this story is going to get a LOT of exposure now that HardOCP's credibility has been returned, if not exalted since all the truth came out on that. I am making sure all my I's are dotted and T's crossed and have already prepared my lawyers with what I need to win any sort of lawsuit that might come out of this. They feel I am on solid ground and have signed off on moving forward.
https://hardocp.com/article/2018/03/08/geforce_partner_program_impacts_consumer_choice

https://www.forbes.com/sites/jasonevangelho/2018/03/08/report-alleges-new-nvidia-program-engages-in-monopolistic-anti-consumer-practices/
 
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