Stephen Elop explains why Nokia didn't choose Android

Nokia banked heavily on WP platform. They could have reduced the risk factor by introducing Android to a couple of their devices.
 
ayanavish said:
Nokia banked heavily on WP platform. They could have reduced the risk factor by introducing Android to a couple of their devices.
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Microsoft made an exclusive deal with them and pumped money for development and marketing purposes. Though, MS itself betrayed Nokia by abandoning WP7 and then introducing WP8, with even less features.

It is too soon to evaluate the partnership though. Maybe June next year would be a good bet to decide how they've come along; that would be nearly >18 months since the launch of WP8, the same time it took for Android to gain traction.
 
Now that they screwed up with that decision of theirs, its better to play along rather than regretting it.

Nokia was the first to be offered with IOS (in the inital stages) before Apple andwhat did they do?? effed up that option and look at Apple now who grabbed the opportunity then.

Keep on the good work of being diversified (read as:: always on the wrong side of the boat) untill your existance will be a history.
 
rakesh_ic said:
Nokia was the first to be offered with IOS (in the inital stages) before Apple andwhat did they do?? effed up that option and look at Apple now who grabbed the opportunity then.
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Surprised to know this, Apple has traditionally been very tight with hardware control ie they prefer to do it themselves.

On how many other vendors devices does iOs run on, oh! that's right, none. That is other than apple.
 
raksrules said:
iOS offered to Nokia ? Well that is surprise to me. Did this actually happen ?
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IOS was offered to Nokia before Apple buying the mother company themselves. The then Nokia CEO rejected the offer and was latter noted as stating that it was a bad decision. If i remember it right, he resigned his position in the same year.

I read this from an article in maximumpc.com some time back (an year or more now). I will try to get hold of the link and post it as soon as i find it.
 
raksrules said:
@rakesh_ic

This is what you referring to it seems, 3 year old article -> http://www.maximumpc.com/article/news/nokia_rejected_iphone_concept_early
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This is the source

Nokia’s New Chief Faces Culture of Complacency | NYT | Setp 26 2010

“It was very early days, and no one really knew anything about the touch screen’s potential,” Mr. Hakkarainen explained. “And it was an expensive device to produce, so there was more risk involved for Nokia. So management did the usual. They killed it.”
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In 2004, one said, the company rejected an early design for a Nokia online applications store — an innovation that Apple, Nokia and other handset makers adopted three years later. Nokia also did not improve its Symbian operating system, needed to support a more sophisticated smartphone. And though it introduced the industry’s first touch-screen devices in 2003 — the 6108 and 3108 phones, which worked with a stylus — it did not perfect the technology to fingertip precision before Apple did.
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In interviews, Mr. Hakkarainen and the other former employees depicted an organization so swollen by its early success that it grew complacent, slow and removed from consumer desires. As a result, they said, Nokia lost the lead in several crucial areas by failing to fast-track its designs for touch screens, software applications and 3-D interfaces.
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Apple never offered iOS to Nokia but rather Nokia had a chance to beat Apple to the smartphone game but lost it due to complaceny & inertia. Subtle difference :)

chart


And this is evident in Nokia's 15 yr stock prices.

As of June 2010, Nokia controlled 40.3 percent of the worldwide market for mobile phones, down from 40.7 percent a year earlier, according to Strategy Analytics, a research firm. That global share has remained relatively constant over the last decade.

But in the United States, its share has slipped from 35 percent in March 2002 to 8.1 percent in April 2010, according to comScore, a provider of digital market intelligence based in Reston, Va. It has offset the decline in the United States, with growth in China, Asia and elsewhere.
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Nokia makes up 1.6% of Finlands GDP and accounts for 10% of its exports.
 
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It doesn't seem like Nokia was offered iOS, but their engineers had similar plans which were rejected.

Why would Apple work with another hardware vendor by providing their own software? They are a hardware company first, who also happen to produce their own software.
 
Yeah from the article, iOS was never into picture. It was just supposed to be advanced touchscreen technology (as per 2004-7) and app store type stuff which Nokia rejected.
 
It only mentions, Nokia engineers implemented touch based interface. Touch interface has been in action in phones before that, since early 2000's with windows mobile and others. But what made iPhone a run away hit was they put in a really good implementation in first iteration itself with lot of innovations, fluid interface which was well supported by a capacitive touchscreen (again not their invention but implementation). You have to give credit to Apple team and Steve Jobs for that. Even if Nokia had managed to put in a good package 2 yrs later when they released their first full touch phone i.e. 5800, it would have not lost such huge % of market share, as I remember when it was first released people were banking on it very much, however it was a POS just like the touch phones that followed from Nokia for quite a while that caused the crash in market share.

Missing out idea of App store can be considered a miss but the link is good OS first then app store and not the other way around, so how effective it would had been in stopping decline of Nokia's market share is debatable.
 
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