Driven largely by the popularity of the iTunes music service and software, Apple Computer Inc.'s Web site was the fastest growing last month among the major brands, according to a study by Nielsen/NetRatings.
The site drew 30.8 million unique visitors in November, a 57 percent jump from the 19.6 million a year earlier. Google Inc. saw a 29 percent growth in visitors while Amazon.com Inc. had a 16 percent boost.
Yahoo Inc. (Nasdaq:YHOO - news) remained the Web's leading brand with 104 million visitors, a 10 percent increase from November 2004. But among the Web's top 10 brands, Yahoo's growth ranked only seventh.
Comparing all sites with at least 1 million visitors in November, the PhotoBucket photo-sharing site saw the largest growth  a 16-fold increase to 15.6 million visitors, from 983,000 last year.
Social networking sites MySpace and Facebook had the second- and third-highest growth, respectively.
Wikipedia, an encyclopedia that lets volunteers add and change entries regardless of their expertise, was ninth on the list, nearly quadrupling its traffic.
The site drew 30.8 million unique visitors in November, a 57 percent jump from the 19.6 million a year earlier. Google Inc. saw a 29 percent growth in visitors while Amazon.com Inc. had a 16 percent boost.
Yahoo Inc. (Nasdaq:YHOO - news) remained the Web's leading brand with 104 million visitors, a 10 percent increase from November 2004. But among the Web's top 10 brands, Yahoo's growth ranked only seventh.
Comparing all sites with at least 1 million visitors in November, the PhotoBucket photo-sharing site saw the largest growth  a 16-fold increase to 15.6 million visitors, from 983,000 last year.
Social networking sites MySpace and Facebook had the second- and third-highest growth, respectively.
Wikipedia, an encyclopedia that lets volunteers add and change entries regardless of their expertise, was ninth on the list, nearly quadrupling its traffic.