Just because something is good that doesn't mean it cannot be criticised or regulated. I think it should be obvious by now that the goal is not to stop online marketplaces but to regulate them so that they don't get an unfair advantage. Amazon is killing its own sellers and trying to replace everything with its own brand 'Amazon basics'. Amazon basics is overpriced and substandard a lot of times. This is not healthy for the end user. One marketplace trying to dominate everything is not a free market.say what you want but amazon put normal retailers in their place.before amazon retailers used to overprice and take the customers for a ride epecially lamington road crowd and the household items shops(utensils,crockery) amazon in india is more than a good thing in a free market competition is necessary and always healthy for the end user.
The govt is not supposed to stop Amazon or any other marketplace. The govt is supposed to regulate these marketplace for a fair and sustainable business. Amazon should not be allowed to sell products under 'Amazon basics', search results should not be biased towards prime etc.If Govt stops Amazon....
The situation is not black and white here. People are giving wrong examples where a phone or a fridge was cheap online compared to a local shop. Obviously we should buy it online if it is cheaper. An electronic device belongs to a brand and Amazon cannot easily create a substandard Amazon basics products and remove the original product from search listing. People wants a Zotac RTX 3060 not Amazon basics 3060 so there is a big difference here. The real problem in this case, is the Amazon discount, when Amazon sells products even for a loss.
Other problem is "Amazon basics" where Amazon analyses the data from the most successful products, creates its own copy, manipulate search results and gets unfair advantage.
The tug of war should be more between manufacturers and less between small sellers. Big brands like Apple should reduce their profit margin especially in India, not a small seller. We need competition in the market to bring the price down but that competition should not be unfair. I am okay with more sellers opening shops but I am not okay with a big brand selling for loss while small sellers are struggling to match the price. What is going to happen when only Amazon remains and all others vanished? Ensuring fair price gives us the best deal, gives sellers the best profit and is healthy for economy. For example, right now the prices of cars are very unfair in India so dealers are earning less while we are paying more. The price of garments seems fair in India so we get a good deal even though sellers enjoy huge margins.Many of us may have used these online prices to make the local retailers reduce their prices.
Basically, both these entities need to be constantly in a tug-of-war for it to be best for the consumers.