TATA DOCOMO ANIMATION CONTEST: The all new ‘Diwali Twist’ to the Animation Contest

TATA DOCOMO

Disciple
This Diwali we want to 'do the new' with the animators! Not only are we holding the Animation Contest, we are now giving it a cracking Diwali twist! So all you animator's out there here's your chance to earn a nice Diwali Bonus! We are offering a special reward of Rs. 1 Lakh for the best animation celebrating the theme of Diwali, using D, O, C, O, M and O and of course our brand signature tune!
The last date of submission for the unique Diwali Contest is October 7th, 2009. The name of all the entries must start with ‘DIWALI_(title of your clip)'.
The Diwali Twist Competition is over and above the on-going contest and the same terms of DO apply.
This Diwali we want to DO the New, so its time for you to show your DO!

The Diwali twist contest details can be found at ‘create.tatadocomo.com/ what-to-do.aspx’

Warm Regards,

TATA DOCOMO
 
We bring to you another unique update from our end! In the true spirit of being an innovative, maverick and pioneer brand, TATA DOCOMO has launched the CREATE platform that gives people an opportunity to Co-create the brand with us. The platform invites creative talent to play with the brand elements and create various kinds of brand communications.

The CREATE platform is India’s first (World’s first too, possibly) to employ user-generated creative messaging in brand communication. The ‘TATA DOCOMO CREATE Animation Contest’, invites the animator community to play around with the TATA DOCOMO logo, signature tune and showcase their DO prowess. This contest will conclude on the 31st October, 2009. The ‘TATA DOCOMO CREATE Animation Contest’ details can be found at ‘create.tatadocomo.com’. TATA DOCOMO is humbled with an over-whelming response. Do check out the Creations at ‘create.tatadocomo.com/watch-the-do.aspx’.

Recently we gave a ‘Diwali Twist’ to the Animation Contest where we encouraged animators to create videos around the theme of Diwali in a span of nine days. Ramanik Pevekar’s creation on Diwali has been chosen as the winning entry for the recently held ‘Diwali Animation Contest’. As promised, Ramanik Pevekar won a whopping Diwali bonus of Rs. 1 lakh and his creation will be going live on National TV beginning 16th October 2009! Ramanik’s winning entry can be viewed at ‘create.tatadocomo.com/create-diwali-twist-winner.aspx’.

Propelled by the overwhelming response, we are now gearing up to take CREATE to the next level. Going forward you will see us opening up the CREATE platform to Audio- Video, Music, Photography, Web-designing, Merchandising, with the same thought and the same soul of Co-creating the brand and acknowledging the DOers amongst us.
 
lol...How much are you going to leech from people and use it for your own benefit?

No one here falls for this crap..not after the gprs fiasco..

Ah well wats the use of telling all this to a bot..
 
promotions to the core and in a way very very beneficial for docomo. they get a creative idea from 'thousands' in the name of 'contest' (read ideas/creativity as 'proposals') and then 'creation will be going live on national tv' (read brand advertisements)...now where can you get thousands of proposals to review and use on as a ad with all copyrights in 1 lakh! i doubt if any ad / media / marketing agency will do it.

in all , good idea by docomo, good for them and keeps the winner happy with the cash money too. if one has the talent to participate, they can and win!
 
Here is an idea - make it animation in the style of south park

A man walks to an office , he references the ads for unlimited GPRS from DOCOMO.

A man sitting at the desk tells him no such plan exists but he can complain to the company about it.

Cut to the satisfied customer coming out of the "Office" and as he exits we see the name of the office he has been to its the 'consumer protection agency' office.

and get some one like rakhi sawant or KRK to say Jaago grahak Jaago at the end.

what say ?
 
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