My tata neu hdfc is also not working on amazonDoes anyone have HDFC x PAYTM Credit Card? It does not recognise it as an HDFC card in Amazon and cannot avail HDFC credit card discounts but orders can be made. Flipkart detects it just fine and card offer discounts can be availed on flipkart.
It is the case for most co-branded cards. AmazonPay card doesn't work for ICICI offers on other sites. SBI PayTM card doesn't work for SBI offers on other e-commerce websites. Tata Neu HDFC card used to work on most sites but it is also being ignored by other ecommerce websites. Flipkart Axis has not worked on Amazon since ever. It is the reason I usually have a second card from the banks itself for most offers.Does anyone have HDFC x PAYTM Credit Card? It does not recognise it as an HDFC card in Amazon and cannot avail HDFC credit card discounts but orders can be made. Flipkart detects it just fine and card offer discounts can be availed on flipkart.
Funnily enough, my Flipkart Axis worked on Amazon. Even Amazon ICICI also worked in flipkat most of the time.Flipkart Axis has not worked on Amazon since ever
it will work but mostly you won't get the discounts associated with the card....Funnily enough, my Flipkart Axis worked on Amazon. Even Amazon ICICI also worked in flipkat most of the time.
ICICI Bank Credit Card ending in xxxx
SBI Bank Credit Card ending in xxxx
Visa ending in xxxx
It is actually both of their problems. HDFC most likely didn't incl its paytm co-branded cards to be incl in their agreement with amazon for hdfc card offers & amazon didn't ask for it either as very few ppl actually use this card on amazon.Amazon is saying its HDFC's problem, HDFC is saying its Amazon's problem
It is not because of co-branded but because of competing co-brands. Amazon/fk/tata/paytm all are competing against each other in ecomm segment. Why would a platform want to promote their competitor's brand on their platform? On the other hand, take icici makemytrip card which works on all ecomm sites for all icici card offers because makemytrip isn't competing in ecomm segment.It is the case for most co-branded cards. AmazonPay card doesn't work for ICICI offers on other sites. SBI PayTM card doesn't work for SBI offers on other e-commerce websites. Tata Neu HDFC card used to work on most sites but it is also being ignored by other ecommerce websites.
The merchant decides on the BIN-based promotions to apply in conjunction with the bank. Either can choose to exclude certain cards from offers.It is actually both of their problems. HDFC most likely didn't incl its paytm co-branded cards to be incl in their agreement with amazon for hdfc card offers & amazon didn't ask for it either as very few ppl actually use this card on amazon.
It is not because of co-branded but because of competing co-brands. Amazon/fk/tata/paytm all are competing against each other in ecomm segment. Why would a platform want to promote their competitor's brand on their platform? On the other hand, take icici makemytrip card which works on all ecomm sites for all icici card offers because makemytrip isn't competing in ecomm segment.
India is a unique mkt & till now the only co-branded cards that have been excluded are always those from the competing brands in ecomm segment. This situation is unlikely to change in near future.Generally, these co-branded cards occupy a niche to promote the brand and hence most likely to be ignored elsewhere from offers.
Same thing, only the sbi cashback card has been excluded & that too because its 5% flat cashback rate is unique among all Indian credit cards.Generally, cashback cards are the most excluded as it adds to the bank's cost to provide the cashback in addition to the discount.