PUNE is slated to become the first city in the country where Bharat Sanchar Nigam Ltd (BSNL) will launch multi player services through their broadband connection which would include a cable channels bouquet, video on demand, video conferencing, television to television SMS and e-classes. BSNL has kept August 15 as the trial launch date.
‘‘It is a national project but the pilot project is being experimented in Pune. If successful it would be replicated all over North India. In the South, Bangalore is initiating something similar but we hope to be the first in the country,’’ says Gopal Krishna Agarwal, principal general manager, BSNL, Pune.
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BSNL has signed up with the Maharashtra Knowledge Corporation Ltd (MKCL) to provide content. MKCL would be responsible for providing the technological platform for the delivery of the video-based services on the Asymmetric Digital Subscriber Line (ASDL) technology.
The partnership between BSNL and MKCL is on revenue sharing basis. ‘‘On our part, BSNL would be the carrier, providing all the infrastructure and permissions, while MKCL and their partners will provide the content and technical know-how. All that the consumer would require is a set top box, a landline and a television set that would also function as the monitor,’’ says Agarwal.
Though price of the service is yet to be determined, it will be competitive, he says, adding, ‘‘We are looking at a good number of popular channels to ensure people opt for our connection.’’. Talks with the channels for the tie-up are also on currently.
According to Vijay Bhatkar, eminent computer scientist, the service would make television highly interactive. ‘‘We hope to lay a lot of emphasis on e-learning,’’ says Bhatkar.
The project, on the anvil for sometime now, started gaining momentum about a year back. One of the technical companies involved in the project had demonstrated its ability to provide video and cable on demand last year to BSNL officials but no formal agreement took place at that time.
Clearly, the value-added service is aimed at increasing the consumer base and revenue for BSNL, especially from the landline segment. A service like this is expected to encourage people to retain their landlines as it comes loaded with a slew of other products. Currently, the city has a consumer base of 27,000 broadband customers.
The I-Day gift
Pune will become the first city in the country when the BSNL will launch multi player services through broadband connection on August 15. Here are some of the features that are on offer:
* Bouquet of cable channels
* Video on demand
* Video conferencing
* TV-to-TV SMS
* E-classes
‘‘It is a national project but the pilot project is being experimented in Pune. If successful it would be replicated all over North India. In the South, Bangalore is initiating something similar but we hope to be the first in the country,’’ says Gopal Krishna Agarwal, principal general manager, BSNL, Pune.
Advertisement
BSNL has signed up with the Maharashtra Knowledge Corporation Ltd (MKCL) to provide content. MKCL would be responsible for providing the technological platform for the delivery of the video-based services on the Asymmetric Digital Subscriber Line (ASDL) technology.
The partnership between BSNL and MKCL is on revenue sharing basis. ‘‘On our part, BSNL would be the carrier, providing all the infrastructure and permissions, while MKCL and their partners will provide the content and technical know-how. All that the consumer would require is a set top box, a landline and a television set that would also function as the monitor,’’ says Agarwal.
Though price of the service is yet to be determined, it will be competitive, he says, adding, ‘‘We are looking at a good number of popular channels to ensure people opt for our connection.’’. Talks with the channels for the tie-up are also on currently.
According to Vijay Bhatkar, eminent computer scientist, the service would make television highly interactive. ‘‘We hope to lay a lot of emphasis on e-learning,’’ says Bhatkar.
The project, on the anvil for sometime now, started gaining momentum about a year back. One of the technical companies involved in the project had demonstrated its ability to provide video and cable on demand last year to BSNL officials but no formal agreement took place at that time.
Clearly, the value-added service is aimed at increasing the consumer base and revenue for BSNL, especially from the landline segment. A service like this is expected to encourage people to retain their landlines as it comes loaded with a slew of other products. Currently, the city has a consumer base of 27,000 broadband customers.
The I-Day gift
Pune will become the first city in the country when the BSNL will launch multi player services through broadband connection on August 15. Here are some of the features that are on offer:
* Bouquet of cable channels
* Video on demand
* Video conferencing
* TV-to-TV SMS
* E-classes
