Price manipulation is one of many things. You guys have no idea how many scammy things amazon/fk have pulled off over the years.
1. Amazon/flipkart force the sellers to use shipping solution provided by themselves only. Technically Amazon allows you to use your own shipping but if you do that, they will demote your listing in the search result. You won't be able to sell much. And it's not like shipping is cheap or fast or even efficient with amazon/flipkart. Amazon/FK charge highest rate for shipping for on an average slowest shipping in India.
It's not just sellers, amazon is also forcing customers to take prime. Last time I placed orders, amazon gave me next day delivery if I had prime. As I didn't have it, the delivery time was 20 days. They are taking 20 days to ship from mumbai to pune. If you start walking from mumbai, it'll take you only a couple of days to deliver the product in pune.
In the old days, ebay used to match the market rate for shipping instead of forcing sellers to use ebay's shipping solution. Not just that, delivering next day was already a common thing even before the amazon. It was so common that nobody advertised it as it wasn't considered premium. It was considered as a right.
These planes are not a joke.
Amazon's pipeline is highly optimised for 1 day or 2 day delivery. Prime is a default mode of operation, it's not special. Amazon takes extra efforts for non-prime shipments. They have to rent out warehouse where non-prime shipments spend the time as a detention. Prime is a scam.
2. Amazon/fk forces you into using their warehouse to store your products. You would assume, using their amazon's warehousing, their packaging must be expensive than your in house solution. Again, amazon/fk penalises sellers who aren't using amazon/fk warehouses by charging them more fees. Plus no 1-2 days delivery for you even though it's still easily possible. Your listing will again be demoted in the search result. They are creating monopolies in every sector.
3. Copyright is a joke on amazon. It doesn't value your registered trademark/brand like how flipkart, snapdeal do. You take efforts for listings of your own branded products, take professional photos, write pro description, do all the legwork and amazon simply lets other sellers to piggyback on your listing with their duplicate products diluting your brand with negative reviews. You can't do much apart from sending some legal notices.
4. They also manipulate review.
These headphones caught my attention during the sale. Initially it had 600+ reviews and 4.3 ratings. For a cheap headphones, this is very commendable ratings. However, when I checked the reviews, I found 90% of them fake. Fake reviews is a common thing and these fake reviews services are used my many small scale sellers to boost the products. But it was surprising to see that this product is being sold by appario. The crazy part is next, on the first day of the sale, amazon removed many real reviews reviews/ratings and kept fake ones which increased rating to 4.8. One thing you should know about Indians, we don't rate anything this high. It's in our cultural thing. Forget these cheap headphones, forget even airpods pro but given the opportunity we won't even rate our gods 5/5. So considering, 4.8 rating is insane for an electronic item. A lot of people bought these at Rs. 599 looking at the reviews during the sale. Now new reviews are raining in from these disgruntled customers who found out these headphones are crap and feel cheated as these can't be returned. Rating is now slowly slipping because of the real negative reviews. Currently it's 4.4. Watch it in a week, it'll be lower than 4, unless they step up their fake reviews game.
Not even lamington road sellers were able to match amazon and fk pricing.
You at least had the lamington road. In Pune, we didn't have that many shops. I remember purchasing an HDD from 'Stech computers'. It was DOA, which was fine and I'm used to it. I went in next day to replace it, that guy started barking at me, he called me names, publically humiliated me (I was probably 18). He could have politely given me the address of seagate service center but he didn't. Until this incident, I have had done 50k+ business with him. But majboori dekho, I still had to give him more business afterwords. I had no option.