SAN FRANCISCO: Facebook Inc Chief Executive MarkZuckerberg has fired a warning shot that threatens to ignite a battle to marry social networking with one of the most valuable areas of the technology industry: search.
Long dominated by Google Inc, the Web search marketrepresents a "big opportunity" that Facebook is uniquely positioned to address, Zuckerberg said on Tuesday at a tech industry conference in San Francisco.
If Facebook can figure out how to use the information in its social network to provide consumers with better Web search results, the company could steal more market share "than just about anyone else," said Gross, the CEO of Idealab.
Google had 66.4 percent of the US search market in August according to research firm comScore. Microsoft's Bing had 15.9 percent share and Yahoo Inc had 12.8 percent share.
Source:
Mark Zuckerberg eyes Web market with Facebook search engine; analysts raise hopes, questions - Economic Times
Facebook Is Going To Build Its Own Search Engine! (FB, GOOG) - SFGate