Facebook is one of the most of the most popular social networking site in India . Facebook has said that now more than 50 million users access the site from India.
The user base of Facebook in India has expanded from 8 million in 2010 to 50 million now . Also , most of the people access the site through mobile devices , which is prompting the site to rethink its business model .
While for other countries it was the desktop which was first used to get in to the portal, in case of India it was the mobile phone, said Kirthiga Reddy, Facebook Director - online operations and head of office - India.
Most of the people in the US started on desktop and moved to mobile, she said, adding that India is causing the company to rethink its model.
"Because many people are going to Facebook first on mobile and they might never go to desktop again," Reddy said.
The situation has prompted Facebook to come out with many innovations so that the site can be accessed through any mobile phone, she added.
Source
The user base of Facebook in India has expanded from 8 million in 2010 to 50 million now . Also , most of the people access the site through mobile devices , which is prompting the site to rethink its business model .
While for other countries it was the desktop which was first used to get in to the portal, in case of India it was the mobile phone, said Kirthiga Reddy, Facebook Director - online operations and head of office - India.
Most of the people in the US started on desktop and moved to mobile, she said, adding that India is causing the company to rethink its model.
"Because many people are going to Facebook first on mobile and they might never go to desktop again," Reddy said.
The situation has prompted Facebook to come out with many innovations so that the site can be accessed through any mobile phone, she added.
Source