One thing AMD has taught me is that you can never beat Intel at its own game. It’s exactly why AMD’s most successful CPU architectures are those that implement features that Intel doesn’t have today, but perhaps will have in a few years. Competing isn’t enough, you must innovate. Trying to approach the same problem in the same way but somehow do it better doesn’t work well when your competition makes $9B a quarter.
We saw this in the SSD space as well. In the year since Intel’s X25-M arrived, the best we’ve seen is a controller that can sort-of do what Intel’s can just at a cheaper price. Even then, the cost savings aren’t that great because Intel gets great NAND pricing. We need companies like Indilinx to put cost pressure on Intel, but we also need the equivalent of an AMD. A company that can put technological pressure on Intel.
That company, at least today, is SandForce. And its disciple? OCZ. Yep, they’re back.
The OCZ Vertex 2 Pro is the fastest single-controller MLC SSD I’ve ever tested, and it’s not even running final firmware. It’s quite telling that SandForce decided to make its first public showing with OCZ. Perhaps all of the initial hard work with Indilinx in the Vertex days paid off.
The controller and product both look very good. The only concern for the majority of users seems to be price. For the enterprise market I doubt it’ll be much of an issue. The Vertex 2 Pro should come in cheaper than Intel’s X25-E in a cost per GB sense, but for high end desktop and notebook users it may be a tough pill to swallow. Especially for a controller whose reliability will only be proven over time. I’m curious to see what the cheaper SF-1200 based SSDs will perform like. I’m hearing that they offer the same sequential read/write speed, but have lower random write performance....
Competition is a good thing. We need companies to not only keep Intel aggressive on price, but competitive on features as well. Indilinx did the former and it looks like SandForce is going to do the latter.
