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Pretty much this. The only thing I agree and accept that was needed to be added to products was iodine in salt because people in poorer areas were highly iodine-deficient before it. They had a very simple staple food diet which didn't have enough iodine in it and were suffering because of that. Middle and upper class citizens probably don't need it anymore so they can go for Sendha Namak instead, same for those who get their iodine from other sources. Everything else being added to products and marketed is just for the show. Sure you get the added vitamins and minerals but you most probably don't need them in the first place. This reminds me of one of the shorts from Foodpharmer where he showed how these brands advertises their products with "rich in vitamin C" and while that is indeed the case that they are rich in vitamin C and fulfil RDA (Recommended Dietary Allowance) but forget to mention the fact just how easy it is to fulfil it naturally, if you have drank Nimbu pani (water with lemon juice) or if you have eaten an orange you have already fulfiled your RDA of vitamin C. It's that easy. Heck if you have eaten any of the vitamin C rich fruit or vegetable you most likely got enough Vitamin C and remember you don't need exact amount of vitamins everyday, your body can go by for some time before it functions get affected.