A survey on Mobile Accessories usage in India

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Hi guys, here are the results as promised ...

Which of the following mobile accessories have you owned separately for your mobile device(s)?

Screen Protector Film - 82.4%
Mobile Case or Cover - 79.4%
Mobile Charger - 64.7%
Data Cables - 61.8%
Mobile Earphone - 58.8%
Mobile Headset / Bluetooth Headset - 52.9%
Mobile Batteries - 20.6%
Portable Speakers - 20.6%
Car Accessories - 17.6%


What type of mobile device(s) do you own?

Touchscreen Smartphone - 97.0%
Non-Touchscreen Featurephone - 21.2%
Minimalistic Phone with No Internet or Multimedia Capability - 18.2%
Portable Media Player - 18.2%
Touchscreen Featurephone - 15.2%
Tablet PC - 12.1%
Non-Touchscreen Smartphone - 9.1%


Which mobile device(s) do you use your mobile accessory with?

Smartphone - 93.8%
Portable Media Player or Digital Audio Player - 25.0%
Feature Phone - 15.6%
Tablet PC - 9.4%


Crucial decision makers for selecting mobile accessories?

Quality - 91.2%
Product Feedback / Review - 72.7%
Brand Name / Reliabality - 61.3%
Ease of Use - 53.3%
Price - 53.1%


Where do you mostly buy mobile accessories from?

Local Specialized Stores - 52.9%
Branded Retail Stores - 50.0%
Online / E-Commerce Websites - 38.2%
Multi-Brand / Multi-Product Supermarket - 14.7%


How much will you be willing to pay for the following mobile accessories?

Mobile Case or Cover - INR 400 & below
Screen Protector Film - INR 200 & below
Mobile Headset - INR 801 to 1000
Mobile Earphone - INR 201 to 400
Mobile Charger - INR 401 to 600
Car Accessories - INR 401 to 800
Mobile Batteries - INR 401 to 800
Data and Other Cables - INR 201 to 400
Portable Speakers - INR 401 to 600 / INR 1201 and above
Mobile Docks and Stands - INR 200 & below / INR 801 to 1000
 
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