A survey on Mobile Accessories usage in India

Hi guys, here are the results as promised ...

Which of the following mobile accessories have you owned separately for your mobile device(s)?

Screen Protector Film - 82.4%
Mobile Case or Cover - 79.4%
Mobile Charger - 64.7%
Data Cables - 61.8%
Mobile Earphone - 58.8%
Mobile Headset / Bluetooth Headset - 52.9%
Mobile Batteries - 20.6%
Portable Speakers - 20.6%
Car Accessories - 17.6%


What type of mobile device(s) do you own?

Touchscreen Smartphone - 97.0%
Non-Touchscreen Featurephone - 21.2%
Minimalistic Phone with No Internet or Multimedia Capability - 18.2%
Portable Media Player - 18.2%
Touchscreen Featurephone - 15.2%
Tablet PC - 12.1%
Non-Touchscreen Smartphone - 9.1%


Which mobile device(s) do you use your mobile accessory with?

Smartphone - 93.8%
Portable Media Player or Digital Audio Player - 25.0%
Feature Phone - 15.6%
Tablet PC - 9.4%


Crucial decision makers for selecting mobile accessories?

Quality - 91.2%
Product Feedback / Review - 72.7%
Brand Name / Reliabality - 61.3%
Ease of Use - 53.3%
Price - 53.1%


Where do you mostly buy mobile accessories from?

Local Specialized Stores - 52.9%
Branded Retail Stores - 50.0%
Online / E-Commerce Websites - 38.2%
Multi-Brand / Multi-Product Supermarket - 14.7%


How much will you be willing to pay for the following mobile accessories?

Mobile Case or Cover - INR 400 & below
Screen Protector Film - INR 200 & below
Mobile Headset - INR 801 to 1000
Mobile Earphone - INR 201 to 400
Mobile Charger - INR 401 to 600
Car Accessories - INR 401 to 800
Mobile Batteries - INR 401 to 800
Data and Other Cables - INR 201 to 400
Portable Speakers - INR 401 to 600 / INR 1201 and above
Mobile Docks and Stands - INR 200 & below / INR 801 to 1000
 
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