I believe at that time it was available for around 12k
Jetson platform has a lot of models available. There a huge difference in power among the models. I don't believe a SBC model of Jetson Orin Nano was ever available for 12k. Lowest was a $199 dollar version for a module which needs a carrier board which will cost you more than a mid ranged AM5 motherboard.
In India this 4gb module introduced in 2023 is 25k and will need another carrier board like a Avermedia D133 which will cost another 14k.
NVIDIA® Jetson Orin Nano™-series modules deliver up to 40 TOPS of AI performance in the smallest Jetson™ form-factor, with power options between 7W and 15W. This gives you up to 80X the performance of NVIDIA Jetson Nano and sets the new standard for entry-level edge AI.
tannatechbiz.com
If you can get a more powerful newer version SBC for 249 USD. That a good deal.
Looking at specs the performance difference is double
Orin Nano had 512 cuda core and 16 tensor cores.
Orin Nano Super has 1024 cuda cores and 32 tensor cores.
Orin AGX has 2024 cuda core and 64 tensor cores. (cost is usually over 1 lakh)
RTX 4060 GPU has 3072 cuda cores.
For older version of Jetson nano you can get it for around 5k for the lowest 2gb model. This model with 128 core maxwell GPU and a quad core CPU would be more powerful than a Raspberry Pi 4 for GPU intensive applications like AI, machine learning task.
The NVIDIA Jetson Nano 2GB Developer Kit is a powerful, energy-efficient AI computing device that enables you to run multiple neural networks in parallel.
rees52.com
In terms of AI
Jetson Nano Super does 68 INT8 TOPS
Intel ARC B580 does 233 INT8 TOPS (same price as jetson)
Nvidia 4060 does 242 INT8 TOPS
INT8 TOPS is a measure of 8 bit integer operations per second measured in trillions. So 68 trillion 8 bit integer operations executed per second for this SBC which consumes less than 20 watts of power.