Do they? They don't show any news as far as I can see. Irrelevant BS like drugs in Bollywood is keeping them running.
If they actually started showing bad news the way they did before 2014, this government would have no place to hide.
Advertisers feeling the negativity in Indian channels
India’s top brands want news channels to stop being toxic, warn they could pull the plug on advertising
Leading advertisers say they are concerned about the rising toxicity on news channels and may even reconsider their ad spends if the news broadcasters don’t get serious about their content. Advertisers feel there are serious questions related to brand safety when it comes to advertising on news...