Apple September Event Thread

New silicon and leather cases. Gold silver & space grey. 6 starts at $199/16, 299/64, 399/128GB. 6+ is $100 more[DOUBLEPOST=1410284512][/DOUBLEPOST]128 GB FINALLY[DOUBLEPOST=1410284557][/DOUBLEPOST]
2ad17a40-70cd-4a72-8c7f-e6f7e3ea29a2.png


a192d857-7b70-4337-84ed-e318d7295196.png


5s now $99, 5c now free. New phones ship 9/12, preorder Friday. iOS 8 to launch 9/17

4f1af79d-38df-4090-9c9f-5482b43739f1.png
[DOUBLEPOST=1410284609][/DOUBLEPOST]
c1bf77bd-c446-4b8d-838a-cf99af64725f.png


b945d245-fe14-4e2c-a97f-0c8804e369df.png

3be2c1a4-b8c0-48ee-bc74-c5934d24a48b.png
 
Mocking the process of pulling out credit cards, showing ID, mag swipe. Reliant on exposed numbers, 50 year old mag stripe.
Most people working to fix credit cards have focused on supporting their own self interest. New "apple pay" focuses on user experience.
Point phone at sensor, finger on Touch ID "glink" that's it! Cook beams.
 
Apple pay may just be the most important announcement today....

Guess the 5c price will drop even further.. Great . Always wanted a pista green to go along with my white one...
 
9c9f96a8-a0db-437a-9376-124776cfe7c7.png
Apple Pay NFC in 6&6+ with secure element, credit cards in Passbook app. Eddie Cue describing[DOUBLEPOST=1410285011][/DOUBLEPOST]
4b75c85d-9664-471a-98cd-86b86da17356.png
[DOUBLEPOST=1410285058][/DOUBLEPOST]Take a photo of your card, verify with bank, Touch ID to pay. Credit card number not stored on phone. Dynamic Token generated[DOUBLEPOST=1410285094][/DOUBLEPOST]
1dfd5d14-b4bf-45eb-80f6-456449710f4b.png
 
If phone stolen, use find my iPhone to disable stuff. No need to cancel cards. Apple doesn't collect purchase data.
Cashier doesn't get to see what you bought, where, your name... Privacy
Cashier doesn't see name, credit card or security number. 6 biggest banks +, 83% of cards. Visa MC, AmEx
McD drivethru, whole foods, apple retail, subway, disney stores, disneyworld, major retailers[DOUBLEPOST=1410285291][/DOUBLEPOST]
be02d317-9b13-4d1b-87c2-0e4b063b9d27.png
[DOUBLEPOST=1410285357][/DOUBLEPOST]Online apple pay sends one touch to apps, checkout without giving vendor any personal data.
Apple pay :uber rides without account. Panera, MLB tickets, opentable to pay restaurant check[DOUBLEPOST=1410285435][/DOUBLEPOST]We are not quite finished yet. "One more thing" cooks voice cracks a bit :)
 
96856388-12e7-4380-8620-bf9282f8fe80.png
[DOUBLEPOST=1410285580][/DOUBLEPOST]Working incredibly hard for a long time on a new product. So excited:
 
Back
Top